The Value of Consistency – 5th Consecutive Superbrands Award for MindChamps

December 17, 2018

Right: Ms Tina Tan, Director of International Marketing, MindChamps receiving the award from Mr Mark Pointer, Chief Executive Officer of Superbrands Singapore.

MindChamps PreSchool Limited (MindChamps) has, for the fifth consecutive year, been awarded the Superbrands Mark of Distinction.

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With the options being made available to consumers today, brand loyalty and brand disloyalty is more fluid than ever.

MindChamps has consistently endeared itself as a brand that resonates with its audience, because of its leading market presence and high visibility in Singapore, together with the ability to differentiate itself from competitors.

superbrands mindchamps
A group shot of all the Superbrands 2018 award winners together with Mr Mark Pointer, CEO of Superbrands and Mr Jason Smith – Managing Director of Superbrands Media Services in the centre.

David Chiem, Founder CEO & Executive Chairman, MindChamps PreSchool Limited

“Consistency is one of our six cores marks of excellence, and winning five years consecutively affirms that our unique ChampionGold Standard has definitely lived up to our stakeholders’ expectations.  This can be wholeheartedly attributed to our exceptional team’s effort in consistently maintaining high standards.”

Read also: Double Happiness: Two awards for MindChamps at 2018 Influential Brands® ASIA CEO Summit

This consistency in standards and the delivery of its preschool curriculum has helped fuel the growth of MindChamps to over 70 premium preschools and enrichment centres in Singapore, Australia, Abu Dhabi, Dubai, Philippines, Vietnam, Myanmar and soon, China and Malaysia.


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